“The difference between the right word and the almost-right word is the difference between the lightning and the lightning bug.”
— Mark Twain
This era of instant global communication finds us flooded with information.

But whether the information is contained in heavy bound volumes or is just streaming electrons across a screen, it is useless if it isn’t read. It might be the style, it might be the substance—it might be something as simple as an errant typo or two that closes the eyes of your audience.

Whether the words are intended to explain, persuade, engage or amuse, they have to be the right words.

The Write Word will provide you with those right words. I can give your organization the dynamic language, slant and tone to sell your products, inform your customers, or pitch your ideas with a compelling curve.

Whether you need a broad new campaign, major rewrites of existing publications, or just a careful editing eye to give old documents new life, I can keep your message on target, on time and within budget.

Call me—let me help you create persuasive publications that get readers to react.